Have you been having trouble knowing how to optimize your Google My Business Page? Google My Business (GMB) is a free tool that lets business owners manage their online presence across Google, including Search and Maps. GMB listings appear prominently in local search results, so it’s important to make sure your page is optimized for maximum visibility and engagement. Here are some tips for optimizing your GMB page:
Optimizing a Google My Business Page
Complete your profile thoroughly:
The more information you provide, the better. Make sure to include your business name, address, phone number, website, and hours of operation. You can also add photos, videos, and customer reviews.
Use accurate keywords:
Including relevant keywords in your profile can help improve your ranking in local search results. Try to use GMB’s keyword suggestion tool to help you choose the most relevant keywords for your business.
Optimize GMB listings for mobile devices.
More than half of Google Maps searches are now conducted on mobile devices – so it’s important that they load quickly and function smoothly on any device. GMB offers tips for optimizing your GMB page for mobile, including reducing file sizes and creating an optimized GMB listing via XML sitemap.
Utilize additional tools:
Google offers several free tools that can help improve GMB SEO, including GMB Analytics which collects data about clicks to your GMB page from local search results; Google Posts, which lets you create posts similar to Facebook updates to promote your business; and Google My Business Insights, which provides demographic data about your customers.
By following these tips, you can optimize your GMB page for maximum visibility and engagement. For more information, visit the GMB Help Center.
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TJB WebMedia is the top ranked SEO service in New Jersey. We understand that voice search SEO plays a vital role in growing your small business. That’s why we focus on developing customized campaigns either on their own or as part of a comprehensive SEO strategy. We specialize in creating SEO optimized posts for any type of organization. The bottom line is whatever your need, we have the talent and staff to make it happen. We also specialize in comprehensive NJ SEO and NJ web design.
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