local small business search engine optimizationNJ organic  SEO is a process of NJ internet marketing whereby you increase a website’s page rank in order to get it listed at the top of search engine results pages (SERPs) on Google, Bing and Yahoo!.  Many people are under the false assumption that in order to have great SEO, you need to pay big bucks!  Although there are many paid ads that show up at the top of search results (which do cost businesses lots of money), the website results underneath the paid ads is something known as organic search results.  Organic and local  NJ SEO search results have nothing to do with paid ads.  It is possible to achieve very high organic search result ranking if you know how to efficiently and powerfully optimize your website.  The following SEO tips will shed some light on what you should be doing to best optimize your website to increase traffic and (most importantly), get more customers!

NJ Organic SEO Tips | Active Blogging

Creating a blog is a great way to increase your website’s organic search engine optimization.  The reason blogging is such a powerful tool is because it creates a steady flow of fresh new content for search engines to index.  Static sites are next to impossible to effectively optimize! Content alone increases your website’s organic SEO, and with a blog, each new post is another avenue for somebody to get to your website.  It does take a little time, but after you have been consistently blogging for a while, you will start to notice more and more traffic coming to your website.  We recommend that you get your website professionally designed using a content management system (CMS) such as WordPress.  These come optimized right out of the box with built in blogging tools to multiply the effectiveness of your blogging.

Small Business SEO Tips | Niche Directories

The web is full of niche directories.  These are online directories that fit a certain niche.  For example: a directory for websites about web design or a directory for sites about online dating.  In order to find these directories, do a simple Google search.  If you are looking for dating site directories, search something like “add url; dating directory”.  Adding your website to these types of niche directories are wonderful for SEO!  Every directory you submit your website to adds to the network of ways web browsers can access your site.  It will also cause search engines to deem your website more relevant therefore increasing your search rank!

Organic Search Engine Optimization | Social Media

If you thought that Facebook was only for your bored teenager, think again!  Social media marketing plays a very important role in the search engine optimization process!    These days, most people  are on social media to one extent or another, so it is important that you make accounts that link to your actual website!  Make sure that you take the time to fill out as much information as possible, and post new things on a regular basis!  Let your customers know that you are on social media websites, and encourage them to follow and like you on them!  Not only are social media sites interactive, but they advertise your business for free when people share or like you.

When thinking about organic search engine optimization, keep these tips in mind.  Remember that SEO is a process and it doesn’t happen over night.  The key is consistency.  If you are consistently creating new content on a blog, consistently submitting your website to niche directories, and keeping up with your social media then in time your website will start to climb up in the search results.

For more info about SEO, and why your business needs it, contact us today at 732-463-7835.


NJ SEO Company