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Effective NJ Digital Marketing services are an intricate process that helps increase the traffic to your website by making it more visible in search engines from non-paid search listings. Our digital marketing agency provides optimum NJ digital marketing services on-site and off-site optimization as well as the planning and execution of an effective content strategy. With good NJ local SEO services, your website will, overtime, gain more and more visibility in search engines, making the amount of traffic to your site eventually skyrocket.
NJ Digital Marketing Company and Traffic
NJ SEO marketing services are the only way to drive traffic to your website. Having a well optimized site is imperative if you want new visitors to stumble upon you in search engines such as Yahoo, Bing and Google. Even if your website is far superior in to all your competitor’s sites when it comes to speed, design and professionalism, a website is pretty much useless if new visitors aren’t coming to your site everyday!
What is the Difference Between Digital Marketing & Internet Marketing?
What is Digital Marketing:
Digital marketing is a very broad term that describes a set of marketing processes that include all available digital channels to promote a product or service or build a digital brand.
Digital marketing is replacing traditional marketing and the transition from paper and newspaper ads to Facebook and PPC campaigns.
The elements that make up digital marketing include: Web sites, Social media platforms, Banner placement, email marketing, mobile marketing, search engine optimization, pay per click campaigns, Web TV, SMS, billboards and anything else with a digital foundation.
What is Internet Marketing:
Internet marketing is a subset of digital marketing. It is most important component since the majority of digital marketing aspects are a part of internet marketing.
The major channels of Internet Marketing are:
Web site: Either a personal website or a corporate website or even a personal blog hosted on a shared platform such as like WordPress or Tumblr.
For many marketing campaigns, a website is the starting point and the goal is to run a digital marketing campaign to promote a website with the purpose of getting more visitors and sales if you’re offering a product or service.
Search Engine Marketing (SEM): Search Engine Marketing is the basis of Internet Marketing and consists of two important things: SEO and PSA.
Social Media Marketing: Social media marketing is another component of Internet marketing and one that is gaining a lot of attention and popularity the last couple of years. Millions of users spend a large amount of their online time on Facebook, Twitter, Google+, Instagram, Pinterest, YouTube, LinkedIn and on other SM platforms. Because of this, digital marketers are taking SM seriously and make it a part of the digital marketing campaigns.
Content Marketing: Content marketing has become very important with SEO. This simply means that good content has become again the foundation of SEO and it is through content that you will build a better Internet presence and not through cheap link building techniques.
Email Marketing: Email is not dead but on the contrary it is one of the most important tools in every digital marketing campaign. Despite the influence of social media, email is still the a very efficient way to convert visitors or readers into customers. In terms of marketing, email marketing is the process of gathering email addresses from people interested in your products or services for the purpose of sending them newsletters, promotions, or offers.
Mobile Marketing: More and more users use their mobile phones to search the web, engage on social media, or find products or services to buy. In fact, it is estimated that 30% of the traffic coming to a website is from some kind of mobile device (this holds true for my websites as well, check your Google analytics reports and you will be surprised).
Mobile marketing is about creating content or ads that is viewable and suitable for a mobile device. An effective mobile website should have mobile-friendly versions and an advertisement shown on a mobile device may take into account the location of the device and show the nearest shops that sell the particular product.
Banner Advertising: You can find banners in almost all web properties including websites, mobile websites, mobile apps, search engines, newsletters, Facebook, Twitter, YouTube etc. Digital marketers try to promote their products or services through different types of banners, such as static, text, animated, images, videos, clever banners, in different platforms.
What to Take From All of This:
It is important to understand that Internet Marketing is a category of digital marketing, and not something different. When we talk about digital marketing in essence we mean Internet marketing plus SMS, WebTV and digital advertising. It is clear that companies are starting to appreciate the importance of social media as a marketing tool and there is also a clear turn to content and mobile marketing.
Looking for the Best Local NJ Digital Marketing Services?
TJB WebMedia is a NJ digital marketing company and NJ Social Media Marketing services including Facebook SEO. We serve businesses in towns such as Piscataway, New Brunswick, Milltown, East Brunswick, North Brunswick, South Amboy, South Plainfield, Somerset, Bridgewater, Middlesex, Dunellen, Edison, Franklin, Metuchen, Woodbridge, and many more. For more information, call us at (732)463-7832,or visit our NJ Digital marketing agency home page or contact page.
